Good.Lab Selected for the 2022 AICPA/ Startup Accelerator

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ESG software company, Good.Lab, is selected for the 2022 AICPA/ Startup Accelerator for companies focused on complementary solutions for accounting.

Good.Lab, an Environmental, Social, and Governance (ESG) software company whose SaaS platform enables mid-market companies to transform into top ESG performers has been selected for the 2022 AICPA/ Startup Accelerator. The annual AICPA/ Startup Accelerator features seed and pre-Series A companies that focus on accounting, tax, fintech, regulatory technology, cyber or ESG solutions. New this year is the inclusion of companies with a focus on ESG.

We created this program five years ago as a way to identify emerging trends and drive innovation within the accounting profession. The AICPA/ Startup Accelerator program has been a great success, supporting leading-edge companies to help drive the transformation of accounting services in key areas such as blockchain, assurance, ESG and automation.

Erik Asgeirsson, President and CEO,

As ESG expectations for mid-market companies increase, quantitative measurement of performance and progress against a holistic set of ESG metrics and targets has become essential. Companies now require auditable ESG data that demonstrates ambition and continuous improvement and the resources, talent, and technology to make this happen. As a member of the 2022 AICPA/ Startup Accelerator cohort, Good.Lab will be provided access to firms, members, and other stakeholders from across the accounting profession that can help its business grow.   

We’re excited to be selected and to meet the other companies participating in the 2022 AICPA/ Startup Accelerator. Qualitative ESG platitudes won’t cut it anymore for companies that want to be seen as ESG leaders. Our hope for this association is to further develop and equip business consulting and CPA firms with software to meet their clients’ needs around managing and improving ESG performance.

Andries Verschelden, Co-founder & CEO, Good.Lab

Good.Lab’s ESG solutions are designed to help companies get started on ESG, to develop quantitative targets to accurately gauge performance, set goals for improvement, and communicate reliable ESG performance data and progress to key business stakeholders. For companies further along in their ESG journeys, Good.Lab’s services including ESG performance management and consulting engagements to address supply chain sustainability and to future-proof products and vendor relationships, and product level sustainability strategies to reduce waste, water and carbon footprints, and to innovate on next-gen materials and circularity.

About the AICPA/ Startup Accelerator program and the American Institute of CPAs (AICPA) Startup Accelerator Program specializes in early-stage technology companies benefiting the accounting and finance ecosystem. The program is open to pre-Series A startups around the world.

Disclaimer: Good.Lab does not provide tax, legal, or accounting advice through this website. Our goal is to provide timely, research-informed material prepared by subject-matter experts and is for informational purposes only. All external references are linked directly in the text to trusted third-party sources.

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