Building a Sustainability Strategy for an Energy Management Leader
For more than 30 years, Franklin Energy has helped utilities, businesses, and communities reduce energy consumption and accelerate the clean energy transition. Sustainability has always been central to the company's mission, but as the organization continued to grow, leadership recognized an opportunity to formalize its internal ESG program with the same level of rigor it delivered to its customers.
Partnering with Good.Lab, Franklin Energy developed a comprehensive sustainability strategy built around measurable goals, greenhouse gas accounting, and transparent reporting. What began as strategic ESG planning evolved into a long-term partnership supporting everything from materiality assessments and sustainability reporting to product-level carbon accounting.
ESG Goals for Franklin Energy's Sustainability Program
- Formalize the company's ESG strategy and governance.
- Identify and prioritize the sustainability issues most important to the business and its stakeholders.
- Establish measurable ESG goals supported by reliable data.
- Calculate greenhouse gas emissions and build a repeatable reporting process.
- Better understand the lifecycle carbon impact of products distributed through customer programs.
What Drove Franklin Energy's ESG Strategy?
- A long-standing commitment to helping customers reduce energy use and emissions.
- Continued company growth and evolving leadership priorities.
- Desire to formalize sustainability efforts beyond grassroots initiatives.
- Increasing expectations for measurable ESG performance and transparent reporting.
From Informal Sustainability Efforts to a Company-Wide ESG Strategy
Because sustainability was already embedded in Franklin Energy's business model, the company wasn't starting from scratch. Teams across the organization had championed environmental and social initiatives for years.
Leadership recognized an opportunity to bring those efforts together under a unified ESG strategy—one with clear priorities, measurable goals, and executive alignment.
Good.Lab worked closely with Franklin Energy to identify the company's most material ESG topics, benchmark its performance against peers, and establish a roadmap that balanced ambitious sustainability goals with practical implementation.
The engagement also supported the company's first greenhouse gas inventory, creating the foundation for future sustainability reporting and helping Franklin Energy establish a goal of achieving net carbon neutrality by 2025.
Why Franklin Energy Chose Good.Lab for ESG Strategy & Carbon Accounting
Franklin Energy was looking for more than a sustainability consultant. The company wanted a partner that could combine strategic ESG planning with practical implementation and robust data management.
Good.Lab provided a combination of software, advisory services, and technical expertise that enabled Franklin Energy to move from defining its ESG priorities to measuring, tracking, and reporting progress across the organization.
ESG Strategy & Product Carbon Solutions Delivered
Materiality Assessment & ESG Strategy
Good.Lab facilitated a comprehensive materiality assessment, benchmarked Franklin Energy against peer organizations, and helped leadership prioritize the ESG topics most important to the business and its stakeholders.
Greenhouse Gas Accounting
Good.Lab supported Franklin Energy's first Scope 1 and Scope 2 greenhouse gas inventory, providing the data needed to establish emissions reduction goals and support future sustainability reporting.
Product-Level Carbon Footprinting
As Franklin Energy's sustainability program matured, the focus expanded beyond corporate emissions.
Using Good.Lab's Product-Level GHG Emissions Calculator, Franklin Energy estimated lifecycle greenhouse gas emissions for approximately 2,000 energy- and water-efficient products, creating a scalable process for understanding product impacts across raw materials, manufacturing, transportation, customer use, and end-of-life.
Results: Building a Scalable ESG Program
Working with Good.Lab, Franklin Energy transformed a collection of sustainability initiatives into a structured ESG program supported by measurable goals and reliable data.
Key outcomes included:
- Identified eight material ESG issues through a formal materiality assessment.
- Established four strategic ESG priority areas aligned with company leadership.
- Developed twenty measurable ESG targets to guide long-term sustainability performance.
- Completed the company's first greenhouse gas inventory using internationally recognized methodologies.
- Built a repeatable product-level carbon accounting process covering approximately 2,000 products.
- Integrated greenhouse gas reporting into annual sustainability reporting.
Today, Franklin Energy has the governance, data, and reporting capabilities needed to continue advancing its sustainability strategy while measuring progress against ambitious environmental goals.
What's Next for Franklin Energy's Sustainability Strategy?
With a mature ESG framework in place, Franklin Energy continues to build on its sustainability leadership.
The company is using Good.Lab's Product-Level GHG Emissions Calculator to update product emissions annually without requiring significant additional resources, while continuing to track progress toward its ESG targets and carbon neutrality ambitions.
As stakeholder expectations continue to evolve, Franklin Energy is well positioned to strengthen sustainability reporting, improve product transparency, and continue helping customers accelerate the clean energy transition.
